Clay.com pricing isn’t the problem — architecture is. Launch at $185/month ships 2,500 Data Credits. A fully enriched contact — email, phone, company data, one Claygent AI step — burns 15–20 credits, covering just 125–166 records before top-ups hit. The agencies paying $500+ monthly bills aren’t on the wrong plan. They’re running Claygent on raw unfiltered lists, skipping conditional waterfall logic, and enriching contacts already in their CRM.